Retail Management
offers ample career opportunities. Those who have a dynamic personality and
good at dealing with people, choose to make a career in retail management. Read
on to know more.
Retail Management – an
Overview
We regularly end up visiting the swanky shopping malls either
in order to check out the latest collection of fashion apparels or buy our
regular grocery items. Don’t we? But how often do we realize that these malls
also need to be properly managed? Well, these huge supermarkets and retail
stores also need to be managed and the process is termed as retail management.
The retail industry is one such industry that completely abides by the
term—“Customer is King”.
Those days are gone when we would visit the neighbourhood
stores in order to buy regular items and wait for your turn to come. Today it’s
no longer the scenario. The customer’s demand has to be met whenever he or she
demands. So as a retail manager you will not only be looking after and managing
the store but also attending your customers as and when required.
Pursuing Retail
Management
In the present times, the pace at which the retail sector is
booming, a career in retail management can actually be a very good option. Top
educational institutes and management colleges are offering
courses in retail management. Students willing to pursue an MBA can choose to specialize
in retail management. A course in retail management ideally comprises the
following modules:
·
Introduction
to Retail Management
·
Trends
in Retailing
·
Relationship
Marketing in Retailing
·
Significance
of Information Technology in Retail Marketing
·
Retail
Pricing and Merchandising
·
Retail
Market Segmentation
Candidates who are interested in direct marketing like
dealing with FMCG and are well off while it comes to working with customers,
for them retail management can be a good career option. As a career option,
retail management offers ample scope of exploration and learning. If one is
dynamic enough, the person is bound to succeed in the field and of course learn
a lot. College graduates can begin as sales retail executives and then move on
to a higher position to that of a retail manager. Nowadays, the job profile of
a business developer has become quite popular. So, if you are the adventurous
one, you can always consider starting your own business venture.
Things to Know About
Retail Management
There are certain things that you should need to know about a
Career in Retail Management
As mentioned earlier, for a career in retail management one
has to have a dynamic personality along with a degree. This is because; the
profession is such that one has to deal with customers directly. So, it’s
better if you have the following traits. The below mentioned traits can help
one succeed in the field.
Having the Right Kind
of Personality
No matter how much degree or credits you have acquired in
your semester, you have to have a dynamic personality. This is said because,
dealing with customers implies talking to them directly. For this you must have
a pleasing personality, so that people listen to you and you are able to
convince them properly.
Excellent Communication
Skills
Since a large part of the job description is all about
interacting with customers, possessing communications skills is very essential.
Experience ensures
Professional Growth
As you gather experience, the more helpful it is for you to
ensure professional growth. With more experience you are bound to receive
recognition in this field.
Several Specialties in
Retail Management
If you are thinking that retail management are the one and
only specialization, then you got to be incorrect? You can choose from
sub-specializations like as Training, Operations, Pricing, Customer Service,
Merchandising and Personnel.
Promotion often implies
Physical Movement
Well, for those who do not know, promotion in the field might
involve physical movement—from one city to another.
On a final note, understand that retail management is a
demanding profession. A retail manager has to oversee several things at a
time—from storage, sales floor and also storage behind the scenes. Hiring and
training personnel is an important job description of a retail manager. Also
examining market trends and understating consumer behaviour comprises a major
part of your job.
A career in retail management is in vogue these days, at the
same time continuing to be a somewhat niche segment. Individuals who are
dedicated enough can make a promising career in the field.
Author Bio: Sampurna Majumder is a professional
writer and a passionate blogger. Currently she is writing content for several
websites such as Shiksha.com that cover latest trends related to education in
India such as these as well as other fields. The above post throws light on the
career choice in the field of retail management.
